By Kivi Leroux Miller

Nonprofits are speaking extra frequently and in additional methods than ever earlier than . . .but is an individual paying attention?

In her follow-up to The Nonprofit advertising advisor: High-Impact, reasonably cheap how one can construct aid on your stable reason, Kivi Leroux Miller exhibits you the way to layout and enforce a content material business plan that may allure humans on your reason, instead of begging for his or her consciousness or interrupting them along with your communications. Youll plan, create, percentage, and deal with correct and invaluable content material that conjures up and motivates humans to help your nonprofit in lots of diversified ways.

Inside:

  • Eye-opening examine how nonprofit advertising and marketing and fundraising is altering, and the perils of now not fast adapting
  • Up-to-date information on speaking in a fast paced, multichannel world
  • How to make big-picture strategic judgements approximately your content material, by means of pragmatic and possible strategies on every thing from editorial calendars to repurposing content
  • Real-world examples from a hundred+ nonprofits of all sizes and missions 

This publication is your must-have advisor to speaking so you retain the supporters you have already got, allure new ones, and jointly, swap the realm for the better.

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Read Online or Download Content Marketing for Nonprofits: A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money (The Jossey-Bass Nonprofit Guidebook Series) PDF

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